Project Marketing Manager

2 weeks ago


Sydney, New South Wales, Australia Mirvac Full time

Project Marketing Manager

Job Responsibilities
  1. Drive Mirvac and project procedures and processes.
  2. Develop project marketing strategies and ensure effective implementation and delivery.
  3. Develop and manage project budgets and cash flows within project parameters to deliver targets and achieve most efficient ROI across all projects.
  4. Ongoing measurement and analysis of campaigns to ensure strategies deliver on budgeted sales targets and cost per sale.
  5. Reporting project targets and market analysis.
  6. High level of financial accountability in approving and processing where required.
  7. Assist with positioning brand, marketing activities and systems.
  8. Enhance customer experience through customer service process, presentation, systems and programs to maximise sales potential.
  9. Provide thought leadership on operational issues and work with project team to ensure project goals are achieved.
  10. Analyse and interpret data and make decisions for marketing strategies based on insights from data analysis.
  11. Foster strong relationships with other Mirvac departments to ensure overall delivery of project objectives.
  12. Foster liaison with media, agencies, market research firms, PR companies and suppliers.
  13. Management and reporting of project buyer profiles.
  14. Manage relationships at state level with Marketing Manager.
  15. Work with builders to implement products based on consumer needs/research.
  16. Maximise PR and industry network opportunities.
  17. Assist in driving a proactive social media strategy.
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