Senior Marketing Officer

2 weeks ago

Adelaide, South Australia South Australian Motor Sport Board Full time
Overview

Reporting to the Head of Marketing, you will lead the engagement with the government's centralised Advertising Hub to ensure the delivery and implementation of all multi-channel campaigns and ongoing digital channel strategy for all SAMSB events.

You will also:

Responsibilities
  • Project manage brand creation, ideation and in-event brand management for all SAMSB events.
  • Manage and proactively engage with PR agencies for all SAMSB events.
  • Lead marketing engagement with key event partners and agencies, ensuring delivery of agreed KPIs and partner strategies.
  • Drive visitation strategy for all SAMSB events, including management of wholesale travel partners.
  • Plan and coordinate marketing promotions and activations.
  • Lead videography/photography campaign requirements.
  • Coordinate research to gain customer insights and implement resulting market-oriented actions.
  • Support procurement processes as required for marketing activities.
  • Prepare information as required for ad hoc and regular reporting processes to identify market insights.
Special Conditions
  • The Incumbent will be required to participate in the department's Performance Management Program.
  • The Incumbent may be assigned to another position at this remuneration level or equivalent.
  • This role requires a National Criminal History check.
  • Applicants will be required to work extended hours leading into and during major events.
Essential Qualifications
  • Tertiary qualification in Marketing, Events or business-related discipline.
  • The South Australian public sector promotes diversity and flexible ways of working including part-time. Applicants are encouraged to discuss the flexible working arrangements for this role.
  • For a Role Description, further information and how to apply please visit iworkfor.sa.gov.au and search vacancy number 696985.

Applications close: 11 September 2025 at 11:00pm


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