Social Media Manager

5 days ago

Melbourne, Victoria, Australia Eightcap Full time

Eightcap is a dynamic online trading provider focused on delivering great trading tools and pro trading insight to enable smarter trading. With a commitment to excellence and a passion for delivering trading technology directly to clients and via our network of strategic partners.

With a global presence, Eightcap is committed to driving engagement and growth across both B2C and B2B markets. As we refine our brand and communications strategy, we are aligning our B2C messaging for retail traders with our rapidly growing B2B business to create a unified and impactful brand presence.

Our Communications Team plays a pivotal role in shaping Eightcap's brand, driving engagement, and ensuring cohesive messaging across all channels. Through strategic brand positioning, performance marketing, and automated CRM initiatives, we are enhancing client retention and acquisition while expanding our B2B reach. Working closely with CRM, creative, and compliance teams, we continuously refine the client and partner experience while staying ahead in the fast-evolving financial landscape.

Key Responsibilities:

  1. Manage Eightcap's global social media presence, ensuring consistent messaging, engagement, and alignment with brand communications strategy.
  2. Plan, create, and schedule content across social media platforms, maintaining consistency with brand guidelines and tone of voice.
  3. Drive brand awareness and engagement through a mix of organic content and paid campaigns, including Meta Ads Manager.
  4. Engage with online communities by responding to comments and messages to foster a positive and interactive environment.
  5. Monitor social media trends, competitor activity, and audience insights to refine content strategy and optimise performance.
  6. Collaborate with the communications team to develop and execute creative social media campaigns and promotional activities.
  7. Work with designers, video editors, and content creators to produce high-quality visuals and multimedia content.
  8. Maintain a structured content calendar to ensure a steady, timely flow of posts across all channels.
  9. Track, analyse, and report on social media performance, providing insights and recommendations for continuous improvement.
  10. Stay updated on platform changes, algorithm updates, and best practices to enhance content reach and engagement.
  11. Manage multiple projects in a fast-paced environment, balancing creativity, strategy, and execution.

Who are you?

  1. Experience working in the fintech or trading industry or trading, with an understanding of the specific social media strategies that drive engagement in this space.
  2. Familiarity with a wide range of social media platforms, including Meta, X, and LinkedIn, and the ability to tailor content strategies for each.
  3. Expertise in creating and editing multimedia content, working with graphic designers, video editors, and other content creators.
  4. In-depth knowledge of platform algorithm updates and best practices for optimising content reach and engagement.
  5. Experience with advanced analytics tools to track, measure, and refine social media campaigns and performance.

Why Eightcap?

  1. Ongoing investment in your career development.
  2. Wellness and lifestyle perks like monthly corporate massages.
  3. Parental leave.
  4. Staff referral bonus program.
  5. Employee-purchased leave.
  6. Perkbox reward and recognition.
  7. Study assistance.
  8. Dogs in the office.
  9. Annual flu vaccinations.
  10. Complimentary fruit and snacks.
  11. Multicultural environment.
  12. A dynamic and collaborative team culture.
  13. Great CBD location with easy access to public transport.
  14. Regular social activities.

Are you interested in this opportunity but don't meet every requirement? Eightcap endeavours to create an inclusive and diverse workforce by offering an opportunity for the right people and so we encourage you to apply.

We respectfully ask that no recruiters contact anyone at Eightcap regarding this role.

#J-18808-Ljbffr

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