Social Media Manager
3 weeks ago
We're Australia's first sustainable nail polish brand. We create beautiful, ethical products that are kind to people and the planet, and we've built a strong, engaged community who love what we stand for. With a gorgeous platform already in place, we're looking for someone to take it to the next level.
Your job is to bring Sienna's voice to life across all platforms, connect meaningfully with our community, and make every post count. From strategy to captions, videography to insights — you'll do it all. If you're creative, strategic, and self-driven, this role is a dream. You'll be responsible for everything social — from strategy and content creation to engagement and insights — and play a key role in shaping how the world sees and connects with Sienna.
The position is based in Billinudgel, 20 minutes north of Byron.
The role is Part-time, 3 days per week to start with scope to grow.
What You'll Be Doing
Planning, creating and scheduling content for all platforms
Shoot and edit high performing and brand relevant Reels, stories, flatlays and BTS content
Write captions and maintain a consistent, engaging brand voice
Build community via on brand content, comments, DMs and thoughtful outreach
Coordinate influencer interviews (https://www.youtube.com/watch?v=-YHFKlGMpdM&list=PL60amNE4CS5Ae6YK1UXctsFuTcRYK0a4m) and manage monthly content features
Attend occasional events (e.g. Fashion Week https://www.instagram.com/p/DJtB95MSaQp/ )
Organise photoshoots for new collections
Track performance metrics and regularly report insights, adjusting strategy based on this
Work closely with the brand manager and graphic designer to create cohesive content for business growth and positioning
What You Bring
Strong content creation skills with a good eye for detail and brand suitable aesthetics
A clear understanding of how social media supports marketing, brand growth and sales
Confidence with Reels, Canva, Stories, captions and basic editing
You have excellent communication skills and feel comfortable on camera
Strategic thinking — you understand metrics and how to pivot when needed
A self-starter mindset with excellent time management and the ability to work autonomously
A collaborative approach — you enjoy working closely with a small team
An authentic connection to values like sustainability, creativity and thoughtful beauty
Flexibility for occasional after-hours work during key launches or events
Knowledge of scheduling tools like Later or Meta Suite
Bonus Points If You Have:
Experience with beauty, lifestyle or ethical brands
An understanding of paid media strategy
Important to Note
This is an onsite role. We've found this position works best in person, in a collaborative environment where ideas flow. If you're local and love being part of a hands-on team, this will be the perfect fit.
To Apply
Click Apply and upload your CV and a short cover letter that includes:
Why you'd love to work with us
One social media trend you think is overhyped — and what you'd do instead
(Optional but encouraged) A trend or content idea you think would work beautifully for Sienna — and why
Unlock job insightsSalary match Number of applicants Skills match
Your application will include the following questions:Which of the following statements best describes your right to work in Australia? How much notice are you required to give your current employer? Do you own or have regular access to a car? Are you willing to relocate for this role? How many years' experience do you have in social media marketing? How many years' experience do you have as a Social Media Content Creator? What's your expected hourly rate?
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