Digital Marketing Strategist

2 weeks ago


Melbourne, Victoria, Australia The Reload Group Full time

Come and join one of the Top 10 Best Places to Work in Media & Marketing

Are you based in Melbourne and love digital marketing? Join Australia's leading digital marketing agency and take the next step in advancing your career and skills in our supportive, and award-winning agency

This is the role for you if:

  • You love thinking big-picture, solving business problems with creative digital solutions
  • You have worked in digital for a little while, but want to be less focused on execution in your day-to-day
  • You love autonomy and upskilling yourself across all sorts of verticals, industries and channels
  • You want to be able to be in control of driving your salary - your commission (on top of standard base salary) is uncapped, so your total remuneration is totally down to you
  • You want to work in a company that is committed to the growth and development of their staff - we are fuelled by providing ongoing training, opportunities and career progression for our team
  • Most importantly, you are excited to make your mark in a leading digital marketing agency by delivering high performing campaigns for our clients

While this is a sales role, we do sales a bit differently at Reload so this is a great opportunity for someone who has been an account manager or strategic lead that wants to get out of the day to day of client work and get the opportunity to work on a wide range of clients across varying industries, spends and challenges. While still connecting with clients and building relationships, you'll also get to work closely with the entire specialist teams where you'll work alongside them crafting unique strategic responses to key business challenges, continuing to grow your marketing knowledge & experience while leaning into strategy rather than execution.

The Role

Working as a member of Reload's Growth team, your role will be primarily focused on inbound new business leads, working to understand their goals and objectives and collaborating with internal specialists to create holistic digital marketing responses that will drive results.

What This Means You'll Be Doing

Marketing Strategy

  • Able to identify business objectives or problems and present a solution on how we propose to address this strategically through Marketing.
  • Can set an overarching strategic direction that addresses the client's needs and match tactics or initiatives that align with that.
  • Understand how marketing affects different business challenges and the particular intricacies of digital marketing (Organic, Performance, Lifecycle, and Brand).

Managing New Business

  • Run discovery calls & meetings to uncover the needs of the new potential client, pulling in specialists as needed.
  • Scheduling debriefs with the teams to align on the strategic response and how we'll solve the business challenge for the new potential client.
  • Using data & market research to develop hypotheses supporting our strategic response and leading the direction with the team of specialists focusing on their primary service area.
  • Pulling together a customised response/proposal based on what the potential client would value & presenting this back either via video calls or in-person meetings.
  • Working alongside the team as we onboard the client post-sale before stepping back and allowing the Client Services & Specialists teams to take over the account and execute the proposed strategic plan.

Stakeholder Engagement

  • Adapting your communication style, frequency, and even coordination with others to jump in based on what the potential client needs and what you understand that they value.
  • Able to build a personal connection & rapport with potential clients, being the go-to authority in presentations and throughout the sales process.
  • Feels confident in presenting complex strategies to key stakeholders and can own the room when pitching our approach at a c-suite level.
  • Is experienced in working with teams of experts who contribute to the overall proposed strategy for a potential client, ensuring everyone feels valued, roles, responsibilities, and timelines are clear, and we are pulling in the right people to help solve the challenge.
  • Able to bring in partners or agencies within our network to collaborate on a strategic response to a brief, ensuring everyone feels valued and has input aligned to what needs to be delivered.
What Life At Reload Has To Offer You

Reload Media is a leading digital marketing agency in Australia, with clients across multiple continents. At Reload, you'll be working with some of Australia's (and the world's) leading brands including Yamaha, Terry White Chemmart, Aje, Rusty, Gelatissimo, and more.

At Reload you can expect to join a collaborative, energetic and supportive team. A huge amount of passion and energy goes into creating an inspiring and fun environment that sets you up to thrive, with many Reloaders creating impressive careers for themselves.

Hear what people have to say about working at Reload on ,

What We're Looking For
  • An understanding of digital marketing with 2 - 3 years of experience in an account manager, digital strategy, or similar marketing role.
  • Passionate about fostering trusted relationships with clients, partners and internal team members
  • Problem solving and strategic thinking - someone who can think creatively and logically to develop solutions
  • Natural rapport building skills - someone who can engage with a variety of people
  • Confidence in working with clients, presenting ideas and clearly explaining abstract concepts
  • A passion for delivering exceptional customer service and exceeding client expectations
  • A 'can-do' attitude that can be applied to your work, the team around you and the business as a whole
  • Ability to independently manage a sales pipeline and deal with multiple clients at once
  • Organised and detail oriented enough to manage projects with many moving parts
  • Ability to work well within a team environment
  • Excellent verbal and written skills
Benefits & Salary

We are offering a competitive base salary for this role (based on experience) plus an uncapped quarterly commission structure.

We're super proud that Reload's stand-out culture and happy team have resulted in us being named as one of the Top 10 Best Places to Work in the Media & Marketing industry for 2023

Aside from the usual perks of working in an agency, a core pillar of what defines Reload is a focus on 'People & Careers'. Developing individuals and providing opportunities for growth is at the core of our business model. To support this, you'll have your own professional development budget, access to our industry leading training and our learning and development platform. We also believe that 'Attitude Creates Ability', and that means at Reload we focus on the way you approach work, not just the skills you have. This is the stuff that really excites us and we hope it does you too

Some of the other benefits we provide are:

  • 2 additional Rest & Relaxation days per year & 1 day of birthday leave
  • Flexible hours and hybrid working options
  • Opportunities for domestic & international travel
  • Additional menstrual & menopausal leave
  • Phone and call plan once successfully past probation
  • Paid volunteer day each year
  • Paid blood donation leave
  • Free counselling, for professional or personal matters
  • 3 months paid parental leave on top of statutory parental leave

Be Yourself, We Like You That Way

At Reload, authenticity is at the heart of everything we do. We know that diverse and inclusive teams have a positive impact on our culture and our business. We celebrate multiple approaches, points of view and backgrounds. We work hard to build a culture that encourages, supports and celebrates the ability of everyone to be their full authentic selves at work.

At any point in the application process, please feel safe to let us know of any accommodations that will make it more accessible for you. We encourage you to share your pronouns and anything else you would like us to know that will make this an enjoyable experience.

Ready to Apply?

To start your application, please click 'Apply' to submit your resume & custom cover letter.

Due to the competitive nature of this role, only applicants that include the above will be shortlisted and you'll be contacted within 2 weeks if your application has been progressed.


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