Loyalty Marketing Assistant

1 week ago

Mulgrave, Victoria, Australia Beacon Lighting Full time

Full-time permanent role in a supportive, collaborative team:


  • Hybrid working arrangement days in the office,
  • 4 days working from home

About Beacon Lighting Group

Established in Melbourne in 1967, Beacon Lighting is Australia's leading specialist retailer of lights, ceiling fans and light globes, with over 120 stores nationwide.

We're driven by a passion to improve the homes and lives of our customers by always searching for and creating not only beautiful and exciting designs, but products that are innovative and gentle on the environment.

Our care for and commitment to our residential customers extends to our trade, wholesale and commercial customers too.

We show them the most cost-effective and energy-efficient ways to light up or cool down their business through Beacon Lighting Commercial, Light Source Solutions, Masson For Light, and our international operations in New Zealand, Hong Kong, Germany, USA and China.


The Role

Key responsibilities include:

  • Assist with strategy development for Beacon loyalty programs
  • Develop loyalty campaigns (including promotional communications and automated customer journeys) that drive revenue through acquisition, retention, crosssell and upsell
  • Design and execute testing strategies based on key hypotheses to deliver actionable learnings that contribute to both business and channel growth
  • Collaborate with stakeholders to understand needs and goals, and manage all requests designed for loyalty campaigns
  • Understand and analyse campaign performance metrics to communicate regular KPI reports & performance trends

About You
To be successful in this role you will demonstrate:

  • Excellent written communication skills and basic HTML coding skills with the ability to problem solve
  • Experience managing privacy (CAN-SPAM, CASL) compliance preferred
  • Strong analytical skills, attention to detail and a competence in reviewing and understanding data
  • Demonstrated ability to collaborate with colleagues across multiple business areas

Benefits


In return for your efforts, we offer an attractive salary package, generous product discounts and a great supportive team culture.

Currently based in Mulgrave with relocating to Nunawading early 2023, this role offers the security and convenience of on-site parking, as well the availability of flexible working arrangements.

This is a fantastic opportunity to take the next step in your marketing career with a company that is continually going from strength to strength.

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