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Business Development Partner – Programmatic
1 week ago
Business Development Partner - Programmatic
We're REA
REA Group ( is not your average digital business. From humble beginnings in a garage in Melbourne's east in 1995, we have grown into a leading global digital business, specialising in property.
With bold and ambitious goals, we are changing the way the world experiences property. No matter where you're at on your property journey, we're here to help with every step - whether that's finding or financing your next home.
Our people are the key to our success. At the heart of everything we do, is a thriving culture centred around high performance and care. We are purpose driven and collaborative, which drives innovation and our ability to make a real impact. As such, we're proud to be named in Australia's "Top 5" Best Workplaces two years in a row, as well as being recognised as a Best Workplace for Women.
Where the team fits in
The Business Development Partner - Programmatic sits within the Media Sales team, which sits within the Customer Group function. Working alongside the Media Sales team, they contribute to Media revenue by monetising REA Group's ad inventory via programmatic channels. If you are passionate about ad tech and providing media solutions to clients then we would love to hear from you
What the role is all about
The Business Development Partner - Programmatic plays a pivotal role in driving revenue growth through Programmatic Guaranteed (PG) and Private Marketplace (PMP) channels. We are looking for a commercially savvy individual with strong industry connections, capable of fostering authentic relationships with media agencies, trading desks and programmatic customers. This role requires someone with a deep understanding of the programmatic landscape and a track record of leading and executing programmatic growth strategies.
The responsibilities of the role include:
Revenue Generation: Collaborate with the REA Sales team as a trusted advisor to develop and execute strategies to grow and convert programmatic opportunities across the client patches, and exceed PG & PMP revenue targets Market Leadership: Establish and maintain a strong presence in the market to foster relationships with programmatic agencies, trading desks, direct buyers, and platform partners Pipeline Management : Ensure the maintenance of a healthy opportunities pipeline through focused efforts to convert bookings and contribute to forecasting insights Industry Insight: Stay ahead of industry trends and market developments to inform and adapt business and sales strategies Strategic Communication: Develop and present compelling sales decks and strategic responses to showcase REA's value propositionWho we're looking for
Deep programmatic knowledge: 5+ years industry experience and extensive understanding of PG and PMP channels and SSP/DSP platforms Hunter mindset: proactive and driven to seek out and convert sales opportunities Strong industry presence: well connected within the programmatic industry Collaborative skills: Ability to work seamlessly with internal teams and external partners. Experience coordinating with multiple stakeholders to ensure the successful delivery of sales strategies Strategic thinker: ablility to extract and analyse data to develop and implement forward thinking sales strategies Effective communicator: strong presentation and communication skills to articulate value propositions and strategic responses effectivelyThe REA experience
The physical, mental, emotional and financial health of our people is something we'll never stop caring about. This is a place to learn and grow. We're committed to your development – both professionally and personally. Your experience with us is something we take seriously.
We offer:
A hybrid and flexible approach to working - Flexible parental leave offering for primary and secondary carers Programs to support mental, emotional, financial and physical health & wellbeing Our Because We Care program offers employees volunteering leave, community grants, matched payroll giving and our Community Café donates 100% of revenue to charity. Hack Days so you can bring your big ideas to life Performance recognition programs because hard work should never go unnoticedOur commitment to Diversity, Equity, and Inclusion
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