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C&c Sales Lead
3 months ago
Workingcloselywith our APACSales organisation,strategiccustomers,andkeyglobalstakeholders,the Content & Creators (C&C) Leadwill be responsible for driving revenue and market share for Bazaarvoice's C&Csolutions.
These solutions include programs to engage and sample products to consumers and influencers, driving ratings and reviews, photos, and social media posts for brands.
What you will be doing:
Sales
- Core focus of growing revenue for the APAC C&C business
- Responsible for meeting or exceeding APAC revenue quotas for APAC C&C business
- Collaborate with sales to identify strategic accounts &opportunities
- Run effective internal andcustomerdiscovery, support craft proposals and help sellers move opportunities forward.
- Assist internal teams inclientengagements to ensure relevant solution recommendations, long-termcustomerrelationships, maximum profit margin, and potential for future business growth through value-based solutionselling
- Educateandstrategize with Marketing, Business Developmentand Salesteamsto developaccount plans and strategies to help drive C&Cpipeline
- Oversee end-to-end customer lifecycle to ensure adoption of C&C solutions sold,and realisation of agreed business value and ROI
- Serve as Subject Matter Expert (SME) and educate sales team in all aspects of C&Csolutions
- Utilise sales processes and tools to manage APAC C&C book of business and provide timely and accurateforecasts
- Drive accountability, focus and visibility for our C&C solutionswith internal and externalstakeholders Business Management
- Using knowledge of economic, market, and industry trends, as well as internal data, to identify growth opportunities for APAC C&Cbusiness
- Develop and drive local go-to-market strategy for APAC C&Cbusiness
- Monitor and improve business health metrics for APAC C&C business (such as rebuy rates, time-to-value, NPS, etc)
- Determine the key business issues that might affect growth, efficiency, productivity and competitiveness of APAC C&Cbusiness
- Improve local pre-sales, sales and post-sales processes to drive business efficiency and customersatisfaction
- Collaborate with a wide set of functions inthe C&C organisation, such as Product, Product Marketing, Delivery,and Insights, and advocate for localneeds
- Document internal processes, key accounts knowledge, and learnings related to APAC C&C business, including the management of localised sales materials andcustomersuccessstories
- Manage a small number of strategic trials for C&C solutions, specificallyfor Social Commerce and Affableproducts Thought Leadership
- Raise market awareness of Bazaarvoice'svalue proposition, specifically around the C&C solutions Influenster, Affable and Social Commerce through thought leadership (live educational sessions,workshops,webinars, and other marketing activity)
- Build and nurture relationships with brand managers, marketing, shopper marketing and digital teams across priorityaccounts
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