Marketing Manager- Opsm

2 weeks ago

North Sydney Council, Australia EssilorLuxottica Full time

Date:

May 2, 2023
Location:North Sydney, AU, 2060- We are EssilorLuxottica, a global leader in the design, manufacture and distribution of ophthalmic lenses, frames and sunglasses.

Formed in 2018 by the combination of Essilor and Luxottica, our Company combines two centuries of innovation and human endeavour to elevate vision care and the consumer experience around it.

We are home to the most loved and widely-recognized vision care and eyewear brands in the world.

Our proprietary eyewear brands include Ray-Ban, Oakley, Costa, Vogue Eyewear, Persol and Oliver Peoples, complemented by over 20 prestigious licensed brands.

Every day, EssilorLuxottica's 180,000 employees in 150 countries work towards a common mission to help people see more and be more.

In 2021, the Company's milestones included a collaboration with Meta to launch Ray-Ban Stories smart glasses; the acquisition of GrandVision bringing 39,000 new employees into our family; expansion of our International Employee Shareholding community, and the launch of Eyes on the Planet, our strategic approach to sustainability.

In Australia and New Zealand, we operate the iconic retail and eye care brands: Sunglass Hut, OPSM, Ray-ban and Laubman & Pank.

A global retailer isn't just about the high-end luxury products; it's about bringing
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the customer experience alive in everything we do.
-
OPSM and
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Laubman&Pank are passionate about bringing leaders who live and breathe their customers, their team, and their brands.
  • OPSM and Laubman&Pank are part of something bigger; part of EssilorLuxottica's global family, we are home to the world's best luxury and lifestyle brands Prada, Ray-Ban, Oakley, Tiffany and Co. CHANEL, Oliver Peoples to name but a few. We are looking for someone who can use customer insight and market knowledge to build a marketing calendar that drives consumer demand and maximizes category while further elevating the Optical Retail Brands.

The Opportunity:

  • As the Optical Retail Marketing Manager, you would be responsible for:
  • Developing the media approach with our media agency to align with campaign and brand objectives
  • Implementing the global social media strategy locally to engage our Australian and New Zealand social community
  • Negotiating funding and manage both brand and product driven campaigns to influence consumer perception, awareness and advocacy of the category and our brands.
  • Communicate, project manage and brief the 360 degree marketing plan for all campaigns including all marketing touch points; VM, Social, LSM, CRM, PR, Media and Digital
  • Leading a team of budding marketeers
  • Managing the Marketing budget for both retail brands
  • Create a fun and energetic environment for all to engage & lead and encourage team to be authentic in all they do

Skills Required:

  • Prior experience within a marketing role
  • Customercentric
  • Ability to read and analyze statistical reports
  • Previous responsibility for managing budgets and accountability for results
  • Experience in media briefing and agency management
  • Strong negotiating and influencing skills
  • Organisational and planning skills

Benefits & Culture

  • OPSM and Laubman&Pank Retail have a highperformance culture and we are always rewarding with
  • High end fashion products and quality products to be proud to represent
  • Product allowance to spend across our retail brands
  • Volunteer opportunities through our OneSight EssilorLuxottica Foundation As an inclusive, teamfirst company, our people are at the core of everything we do.

We are a highly diverse group of over 80,000 individuals in 150 countries, we are united as one enthusiastic community of dedicated, fun and passionate people.

We have always been committed to making the best glasses possible to enable people to enjoy the beauty of life in all its forms.

We care deeply about creating a workplace where our team members feel valued, respected and empowered and are committed to providing equal opportunity regardless of gender identity, ethnicity, disability, sexual orientation or life stage.

We value flexibility, and encourage our team members to work in ways that meet their work/life commitments and support their wellbeing.

We work hard to create a safe and inclusive environment for all, and most importantly, we're all about creating better experiences - for our customers and for each other.

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