Digital Content Officer

1 week ago


Sydney Western Suburbs, Australia NSW Health Full time

Employment Type:
Temporary Full Time up to 30/06/2025

Position Classification:
Health Mgr Lvl 1

Remuneration:
full time equivalent base salary range (excludes super, leave loading and salary packaging)

Hours Per Week: 38

Requisition ID:
REQ417004

Sydney Children's Hospitals Network is the largest paediatric health care entity in Australia.

We care for thousands of children each year in our hospitals and in their homes — with one purpose in mind — to help young people live their healthiest lives.

Click here to learn more about our Network

What is on offer?

  • Bring your digital marketing/content skills to this key role contributing to a public health organisation whose research shapes health policies and improves health outcomes for our communities.
  • Work as part of a small, supportive team to amplify the impact and utilisation of immunisation research and surveillance activities across Australia.
  • An opportunity to provide unique expertise in digital marketing and content optimisation within the communications team and across the organisation.

About the role:


The Digital Content Officer at the National Centre for Immunisation Research and Surveillance (NCIRS) coordinates the creation, management, and optimisation of digital content and tools to drive brand awareness, engage target audiences and achieve NCIRS communication and marketing objectives.


In this role, you will work alongside a small team of like-minded comms professionals to develop engaging content and impactful communications materials.

You will also work closely with our expert team of researchers and health professionals.

Join NCIRS and use your digital marketing/content skills to help improve health outcomes for our communities.

This appointment will be full time temporary until 30 June 2025, with a strong possibility of extension. NCIRS supports flexible working arrangements, including hybrid working agreements.**
About you:We are seeking an experienced digital communications or marketing professional with strong communication, collaboration, and interpersonal skills. Essential to success in this role is excellent writing, technical, creative and design skills to produce compelling and engaging digital content.


Knowledge and experience of maintaining and updating websites, including a strong understanding of SEO is necessary along with experience managing and growing organisational social media channels.


Please refer to the position description for a more detailed description of accountabilities and the full list of selection criteria.


What you'll be doing
The primary purpose of the role of Digital Content Officer is to oversee the creation, management, and optimisation of digital content and tools to drive brand awareness, engage the target audience and achieve NCIRS organisational objectives, including by:

  • developing and executing content strategies
- creating high-quality, engaging content
- ensuring the alignment of content with the voice and messaging of the NCIRS brand.


The Digital Content Officer is responsible for managing content calendars, analysing performance metrics, and making data-driven decisions to improve the effectiveness of NCIRS content.

The role will involve collaborating with cross
- functional teams, staying up to date with industry trends, and ensuring compliance with legal and copyright requirements.

About NCIRS


NCIRS is the leading organisation in Australia in immunisation and vaccines that provides expert advice to support evidence-informed immunisation policy and guideline development, evaluation of immunisation programs, particularly the National Immunisation Program, and the monitoring of vaccine-preventable diseases, vaccine coverage and factors impacting uptake, and vaccine safety.

NCIRS has national and international recognition in this arena and also has a growing program of international work, focused on providing technical support for immunisation system strengthening to countries in the Indo-Pacific region.


The Centre is based within the Division of Research of the Sydney Children's Hospitals Network, Westmead Campus, NSW, Australia, but has an all-age research remit and is affiliated with the Faculty of Medicine and Health and the Sydney Institute for Infectious Diseases (Sydney ID) at the University of Sydney.

NCIRS is funded primarily by the Australian Government and NSW Government, as well as via grants from WHO, Gavi, and research granting bodies.


  • A relevant qualification in digital communications or equivalent demonstrated experience. An interest in health promotion is advantageous.
  • Excellent writing and creative skills to produce compelling, engaging digital content that is relevant and impactful, and which aligns with brand tone and voice.
  • Demonstrated knowledge and experience of maintaining and updating websites, including an understanding of bestpractice SEO fundamentals to boost organic visibility. P


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