Marketing Manager, Acquisition

1 week ago


Perth, Western Australia Curtin University Full time
Job Reference:
2-year full-time fixed-term contract for the Humanities product portfolio. 18-month full-time fixed-term contract for the Business and Law product portfolio. Your new role
Are you a strategic thinker with a passion for marketing and a drive to make a difference? If so, we want you to join our University Marketing team. Due to an internal promotion and upcoming parental leave, we have two opportunities to join the team in two Marketing Manager, Acquisition roles, to oversee product marketing for the Faculty of Humanities, and Faculty of Business & Law.

As the Marketing Manager, you will lead our acquisition efforts and play a critical role in promoting our cutting-edge courses to prospective students both in Australia and internationally to drive enrolment growth. You will build strong relationships with Faculty staff to understand their priorities and provide them with strategic and tactical marketing advice. You will also collaborate with other University Marketing teams to enhance Curtin's brand and reputation amongst priority external audiences.

To be successful in this role, you will have:
A relevant tertiary qualification and extensive marketing experience or an equivalent combination of relevant experience and/or education/training. Proven ability to develop and implement successful marketing strategies and plans, demonstrated brand management skills, and strong advertising experience. Demonstrated high-level interpersonal skills with experience in building and managing relationships, particularly with senior stakeholders and external agencies. We are seeking an experienced individual who can own the development and execution of effective marketing strategies for our Humanities and Business & Law product portfolio to meet business objectives. Efficiency in campaign management, a collaborative approach to working and strong stakeholder management skills are essential to success in this role. The ideal candidate will be a strategic thinker and a versatile multi-tasker who is able to leverage their expertise to develop effective marketing strategies that are implemented across teams.

About us
University Marketing
University Marketing supports Curtin's strategic vision to be a recognised international leader in
research and education. To achieve this, our marketing priorities and strategies are focused in the following areas: brand and reputation, acquisition marketing and prospective student engagement. We work closely with our stakeholders and partners to help the University achieve its goals and targets, and to inspire people to choose Curtin.

Our faculties: Humanities and Business & Law
Curtin's Faculty of Humanities and Faculty of Business and Law are places where students and staff alike can apply their studies and research to real-world industry challenges. The Faculties have established an enviable suite of facilities to conduct research and teaching, allowing staff and students access to world-class facilities. Curtin is globally recognised for its strong connections with industry, high-impact research and a wide range of innovative courses.

Curtin University
Curtin University offers a competitive remuneration and benefits package, a friendly and collaborative work environment, generous leave entitlements and superannuation, flexible working arrangements, and salary-packaging. Our vibrant campus includes an art gallery, gym, childcare and medical centre, and endless food options including a supermarket.

For more information about our university, please visit

Join us
Please provide a cover letter, and your CV to allow us to assess your suitability for this role.

To view a copy of the Position Description, please copy and paste the below link into your web browser.


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