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SEO Manager

3 months ago

Burleigh Heads, Queensland, Australia Princess Polly Full time
Princess Polly is the global fashion brand at the forefront of trend-driven, lower impact and accessible apparel.

Established as an online force in the Australian retail scene in 2010, Princess Polly quickly became the clothing brand found in every influencer haul, viral TikTok, Instagram OOTD and celeb street looks.

Now, one of the fastest-growing online women's fashion brands in the USA, Princess Polly has been delivering the best online shopping experience to customers worldwide for over 10 years.


As a part of A.K.A Brands; we are a global player with offices located in Los Angeles and Australia's Gold Coast.

With big plans ahead, we're always on the hunt for new talent to join our global team.


We are growing our team based at our Burleigh Heads office and are looking for talented individuals to join the Princess Polly team.

Think you can help us in our journey of becoming the best online shopping destination If you're a motivated team player that's obsessed with all-things fashion and pop culture, we'd love to hear from you.


Join our team as an SEO Manager and unleash your potential in shaping the digital success of a progressive global business.

With a focus on innovation, emerging trends, and pushing the limits, we offer an opportunity to work alongside some of the industry's best, to drive impactful SEO strategies, and make a lasting impact on our global business.


As an SEO Manager, you will play a pivotal role in implementing and driving all SEO activities to improve key metrics and drive traffic to our websites.

This includes both onsite and offsite SEO strategies, with a strong emphasis on achieving high rankings across multiple international brand websites through natural organic search on all search engines.


What success looks like as an SEO Manager;:

  • Develop and implement a best practice SEO strategy in collaboration with the Global Performance Director and business leaders.
  • Conduct regular SEO audits and make necessary optimizations based on the recommendations.
  • Drive SEO activities to improve key metrics and increase website traffic, focusing on both onsite and offsite optimization.
  • Ensure technical SEO best practices are continually optimised in coordination with the E-Commerce department.
  • Execute strong backlink acquisition campaigns to enhance the digital presence of the brand.
  • Generate and refine content ideas with a focus on organic SEO.
  • Achieve high rankings across brand websites through natural organic search on all search engines.
  • Perform competitor and industry analysis to develop effective strategies for desired results.
  • Conduct keyword research aligned with business objectives to optimise existing content and identify new opportunities.
  • Provide regular reports on the effectiveness of SEO activities, offering insights for future campaigns, and develop a monthly optimization action plan.

Skills and experience;:

  • Minimum 3 years of SEO experience in a similar role (inhouse or agencyside), preferably in ecommerce.
  • Strong background in SEO, technical implementation, and web analytics.
  • Understanding of CSS, HTML, and Javascript's impact on user experience and search engine visibility.
  • Experience in keyword research and creating meta descriptions.
  • Proficiency with tools like Google Search Console, analytics software, SEO tools, content management systems, and agile project management.
  • Strong data analysis skills to identify trends and opportunities.
  • Ability to manage multiple projects.
  • Innovative thinking and collaborative teamwork.


We recognise that asking you to give 100% of yourself on a daily basis requires us to offer an amazing opportunity.

Competitive salary package.

  • Exceptional employee discount program.
  • A stunning newly renovated office in beautiful Burleigh Heads;
  • Work as part of a team of dedicated individuals focused on doing their best each day.
  • Flexible working arrangements.
  • Staff social activities.
  • Monthly birthday celebrations.


Aside from the amazing tangible benefits and perks, Princess Polly offers you the chance to make a daily impact on a global business.


Princess Polly is an Equal Opportunity Employer (EOE) We're committed to a diverse and inclusive workplace and encourage applicants from all walks of life.

Come join us, different makes us better.

**#PrincessPolly #PursueYourPassion #PrincessPollyCareers