Marketing Manager

2 weeks ago

Bendigo, Victoria, Australia Bendigo and Adelaide Bank Full time

Marketing Manager - Part-Time hours per fortnight)

Closing date: 27 June 2024, 11pm AEST

About the role and team

Group Marketing are trusted experts delivering customer and revenue growth through best-in-class marketing activities with a customer-centric focus. Our Customer Engagement Marketing team delivers targeted marketing campaign activity, supporting the close connection between the marketing team and the business.

We have a 12-month fixed term Marketing Manager opportunity (part-time, 4 days / week) where you'll work across a dynamic portfolio of products to plan and execute targeted marketing activity. Bringing your broad range of knowledge and skills in digital communications, customer lifecycle marketing, data analysis and performance measurement, and multi-channel campaign orchestration.

You'll be able to combine your customer-led approach and expert influencing skills as you navigate a diverse network of stakeholders. Engaging across the enterprise to brief in work and deliver campaigns you will gain exposure and add value at all levels. You'll be given ownership to influence change and challenge the status quo, with plenty of scope to further your own learning and development.

You'll be part of an open, friendly, and collaborative team of experienced marketers who are passionate about what they do. All your experience and creative ideas can be combined within an open-minded environment where you'll be able to collaborate with SMEs to deliver an optimised customer experience.

This role can be based in any of our office locations: Adelaide, Bendigo, Melbourne, or Sydney.

As the Marketing Manager you will:

Develop and execute tactical and automated customer engagement programs and campaigns that deliver results Work with relevant team members and stakeholders to develop and execute marketing initiative strategy and activity Brief creative and internal teams on requirements and collaborate on delivery Develop relevant analytics and reporting requirements to measure performance of marketing campaign activities Prepare and present regular campaign reports and insights to key stakeholders and senior management Contribute to broader Customer Marketing team forums and discussions

To be successful in the role, you'll have:

Demonstrated experience in a Marketing Manager or Senior Campaign Manager role A tertiary degree in Marketing or related discipline Proven capabilities developing and delivering integrated marketing campaigns, including marketing via email and digital channels Strong commercial acumen and the ability to understand core business and marketing metrics Expert negotiation and influencing skills to lead marketing activity and campaigns Demonstrated experience interpreting data, analysis and market research into actionable insights and post campaign reports Excellent written and verbal communication skills including the ability to formally present to internal and external audiences Knowledge of Australia's banking and finance industry would be advantageous Experience in implementing new Marketing Technology (desirable)

We offer flexible work options that put our people first, and a hybrid model of two days in a local Head Office per week.

We believe a diverse workforce supported by an inclusive culture is central to our success and we actively encourage applications from those who bring diversity of thought to our business. We support candidate requests for adjustment to accommodate an illness, injury, or disability to equitably participate in the selection process.

About Bendigo Bank

With over 7,000 employees, we are Australian's most trusted retail bank, our purpose is – 'to feed into the prosperity of our customers and communities, not off it'. We are one of Australia's most trusted brands and this isn't something we take lightly, which means Bendigo Bank is the Bank you can be proud to work at

Find out more about us and our incredible history here:

Our perks and benefits:

Belong to a wonderful team of people. Know how we know they're great to work with? They told us Great benefits, work life balance, and flexibility

Bendigo Bank supports ongoing development, with the potential for a portion of education fees being reimbursed by the bank. We want you to be the best version of you, and to help you achieve that We know the last few years have been rough, so we have partnered with Sonder as our EAP provider that is so much more than just one-on-one counselling. At the touch of a button, you will have access to self-help 24/7 or you can live chat with a team of safety, medical, and mental health professionals to assist with anything life throws at you.

So, what are you waiting for? Come and join the better big bank

Still in two minds?

Research suggests 60% of women and underrepresented groups might stop here, even after getting as far as drafting an application. We believe that diversity makes every team stronger, so even if you don't tick every box we still want to see your application

Please note shortlisting and interviews may take place prior to the advertised close date, so don't delay: apply now

We appreciate the support recruitment agencies give businesses every day, however, we have got this. Our recruiters will reach out to our agency panel if we need a helping hand.

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