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Brand Manager
3 months ago
We supply a wide range of frozen, shelf-stable and chilled products to Australia and New Zealand's major retail and foodservice customers and are part of Simplot's Global Food business.
With 17 food manufacturing and processing sites, Simplot Global Food serves retail and foodservice customers in 37 countries, and employs 8,000 people across North America, Latin America and Asia Pacific.
In Australia, we are a leading provider of quality, nourishing and sustainable food, focussed on creating food that maximises value from the best Australian-grown produce and global seafood.
Our iconic brands have been an integral part of Australian life for generations, and include Leggo's, Birds Eye, Edgell, John West and Chiko.
Culture and Benefits:
Fuelled by our Purpose to Contribute to Feeding our World, we imagine a better future and set goals to reach it.
- Respect for Resources
- Spirit of Innovation
- Passion for People
We care about creating an environment that promotes safety and wellbeing and where our people feel supported, respected and empowered.
We do not tolerate any form of discrimination and are committed to providing equal opportunities for all our team members.
Simplot is passionate about cultivating a future where good ideas and inspiring possibilities have the chance to grow.We want our team members to build exciting and fulfilling careers with us and offer professional and personal growth opportunities.
The Perks:
- Flexible working arrangements and a variety of engaging health and wellbeing programs
- Diverse leadership development programs and professional development support
- Employee reward and recognition program
- Bonus incentives
- Discounted health insurance and gym memberships
Sensory Club Program
- Enjoy and taste our new product launches and access to our culinary cooking sessions
- Novated car leasing agreements
- Income protection insurance
- Opportunity to purchase additional annual leave.
Simplot in Australia values the innovation and relationship building that comes from face-to-face connection but also recognises the need for flexibility in the lives of our team members.
This is why we have a hybrid work environment, with 3 days in the office / Wednesday being a set 'connect day' where we all come together to maintain our successful culture of innovation, connection and collaboration.
About our role:
We have an exciting opportunity for a Brand Manager to join our Pantry Marketing team based at our Mentone head office.
As Brand Manager - Shelf Vegetables, you have the opportunity to support & drive the performance of our market leading portfolio of brands including Edgell & Leggo's.
Key deliverables for the role include ensuring our targets for growth, innovation and brand equity are met, assisting the development of the annual strategic plans, and working closely with the cross functional teams to execute new product launches, category projects, brand communications, and customer initiatives.
You will understand the demands of the grocery retail channel and display a high level of initiative, personal drive and motivation.
Proven experience in working across multiple projects in a cross functional environment is a must, as are strong planning and organising skills.
You will also have excellent communication skills.What you will do:
As part of your role you will successfully
- Set the direction for the Shelf Vegetables category, creating a clear, robust and actionable 3 year plan for the future including development of the 3 year innovation pipeline
- Lead new product & packaging innovation projects with the cross functional teams delivering key projects on time, in full and to budget.
- Manage product portfolio of >80+ products
- Analyse market data and report on sales performance identifying gaps/areas for improvement
- Conduct research to identify new sales opportunities for the business
- Contribute to the development and implementation of the communication plan including ATL creative, media & digital, and TTL activity
- Work with external agencies and internal sales and customer marketing teams to execute instore and online activations
- Facilitate the roll out of a Masterbrand packaging change
- Actively contribute to the Edgell brand plans
- Responsible for managing category A&P and delivering within budget.
About you:
To be successful in this role you will have
- A tertiary qualification in Business with a major in Marketing or equivalent
- Proven marketing and or brand management expertise
- Understanding of the current FMCG retail environment
- Market analysis experience
- Experience managing complex projects within cross functional teams
