Marketing Coordinator

1 week ago

Melbourne, Victoria, Australia RMIT University Full time

Overview:

  • Fulltime, Continuing position
  • Salary HEW 6 + 17% Superannuation and Flexible Working Arrangements
  • Based at the Melbourne CBD campus, but may be required to work and/or be based at other campuses of the University
  • About The Position:The Marketing Coordinator at RMIT plays a pivotal role in managing diverse projects aimed at promoting RMIT products and activities, providing crucial marketing support, project planning, and implementation of digital initiatives in alignment with the College's marketing, digital, and student recruitment strategies.


Responsibilities include planning and project managing Experience activities, creating and sourcing content assets for various platforms, engaging academic and professional stakeholders through artifact curation and communication, conducting market research and analysis for targeted messaging, collaborating with stakeholders to coordinate Experience activities, monitoring and evaluating marketing efforts, ensuring service excellence, and performing other duties as directed.


This role requires a proactive and organized individual with strong project management skills, creative thinking abilities, and a deep understanding of marketing principles to drive student engagement, enhance brand awareness, and contribute to the overall success of RMIT's marketing and recruitment initiatives.


To be successful in this position, you'll have:

  • Experience in all aspects of marketing in a large corporate or institutional setting, preferably in the tertiary education sector.
  • 2. Ability to tailor strategies to meet specific objectives and manage multiple projects concurrently.
  • 3. Excellent project management skills, including planning, budgeting, and resource management skills.
  • 4. The ability to provide targeted information to future students and stakeholders.
  • 5. Proven ability to work autonomously, and to collaborate closely with team members and extended marketing teams in the University to support key objectives, and the ability to build and maintain effective working relationships both inside and outside the University;
  • 6. Demonstrated understanding about the role of marketing and student recruitment in a tertiary education environment.
  • 7. Demonstrated highlevel computer skills and experience using databases, Internet and design software.
About the Portfolio


The International and Engagement portfolio is responsible for RMIT's international strategy and agenda, including international development and partnerships and oversight of our international operations including RMIT Vietnam and RMIT Europe.

It also incorporates the university's key engagement functions including communications, experience (global marketing, global student recruitment, alumni), and business development and partnerships.


The Experience function's vision is to bring to life RMIT's strategy by putting the student and all of RMIT's audiences at the heart of everything that we do and delivering a CX vision and insights to help guide the University deliver on our promise.

The function is responsible for Global Marketing and our Brand, Digital and CX, Student Recruitment and Admissions, Market Intelligence and Propositions (product and pricing strategy), Alumni and Engagement and University Lifecycle Technology.

The 300+ Experience team who are based across Australia, Vietnam, India and several other hubs, strive to deliver amazing experiences for all of our audiences through contemporary ways of working.

To Apply

  • Please submit your CV and covering letter addressing your suitability for this position by clicking on the 'Apply' link at the top of this page.
Job Description - Marketing Coordinator


Please note, if you are viewing this advert from an external site, please click 'apply' and you will be redirected to RMIT's Jobs website to access the Position Description at the bottom of the page.


Applications Close:
15 Apr pm
- or visit our Careers page for more contact information - _
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  • We are a Circle Back Initiative Employer we commit to respond to every applicant._

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