Marketing Coordinator

2 weeks ago

Melbourne, Victoria, Australia Easygo Full time

We are the world's largest Crypto Casino and we are on the lookout for a Portuguese Speaking Marketing superstar to join our team and be part of the action as we enter a new market.

What you will do

As the Portugese speaking language specialist on our marketing team, you'll play a critical role in driving the success of our launch in your market.

You'll be responsible for taking ownership of the marketing strategy for your region, which means you'll have a lot of autonomy and room to innovate.


Who are you:


You have a great eye for detail and a strong analytical mindset which enables you to enhance the experience of our players through top-line, forward-thinking communication.


Working in a collaborative environment is where you thrive as you will partner with multiple stakeholders across the business to support real-time decision making in order to boost our player experience.


Our Story:


Easygo is a well-established tech startup, we pride ourselves on being early adopters, progressive in our approach and adaptable to the ever-changing technology landscape.

Our core focus is in the online gaming space building well-designed casino games, crypto platforms, and sportsbooks.

The products we build are used by millions of people around the world and you'll see their logos on an EPL team, the UFC, advocated by e-gamers and in a number of other sporting places.

The last 2 years have been huge for us, we have grown from 20 to 180+ team members.

Whilst the products that we build are global, the majority of the team sits in Melbourne at our Australian headquarters in the heart of the CBD where we have 2 amazing offices in the same building with all the bells and whistles you could ever want including an in-house barista, pool, and table tennis tables, PS5 and Nintendo Switches, a meditation room, help yourself drinks fridge and snack wall, catered breakfast daily, weekly massages and a pub lunch.


Main Duties and Responsibilities:

  • Coordinate all Portugese based communication and content to enhance the user experience and stages of the player lifecycle
  • Recommend and develop optimal plans for the delivery of campaigns, campaign format and campaign platform to grow profitability including creating action plans and strategies where appropriate
  • Enhance player lifetime value, reduce churn and implement relevant CRM strategy in the Portugese market
  • Collaborate with the wider content and marketing teams to identify which offers to promote and when
  • Work closely with the acquisition team to maximise the growth of campaigns in the Portuguese market
  • Be responsible for researching and sourcing relevant content to communicate with our player base

Requirements:

You're perfect for this role if you:

  • Are fluent in Portugese and English, both written and spoken
  • Have retention marketing knowledge
  • Are a passionate team player with the ability to work with stakeholders across departments
  • Have experience working with creative teams, such as digital design, to prepare visual assets for campaigns.
  • Are detailoriented and well organised. You know how to prioritise, and you consider the broader implications of your actions on the projects you participate in.
  • Can manage complexity and workload in order to progress with several tasks at a time.

It would be a bonus if you are also (desirable):

  • Familiar with EDM & other CRM marketing tools
  • Have Cryptocurrency knowledge would be advantageous
  • Are Proficient with Google Suite (Drive, Spreadsheets, Docs), Slack, Airtable & Intercom
  • Australian work rights are preferred.

Benefits

Some of the perks of working for us:

  • Flexible working hours
  • Quarterly team socials, as well as lots of adhoc gettogethers, and things for you to get involved in (if you want).
- $750 to spend on any upskilling/training course that you would like per annum

  • Optional flu shots for the entire office and paid time off to get your covid vaccines.
  • Catered breakfast, unlimited snacks and a drink fridge loaded with drinks
  • Inhouse barista who will make any coffee, tea, fresh juice or smoothie you would like
  • Friday parmas/pub lunch & happy hour at 4PM
  • Massage Wednesdays, we get a professional in to do these
  • Ping pong table, a games room with PS5 + dartboard are used daily
  • Company retreats every year
  • 1 paid volunteer day per year
And we have many many more initiatives that we will be rolling out over the next 12 months.

"We are a 2023 Circle Back Initiative Employer - we commit to respond to every applicant"

We believe that the unique contributions of everyone at Easygo are the driver of our success.

To make sure that our products and culture continue to incorporate everyone's perspectives and experience we never discriminate on the basis of race, religion, national origin, gender identity or expression, sexual orientation, age, or marital, veteran, or disability status.

We are passionate about providing a workplace that enc

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