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Digital Marketing Coordinator
3 months ago
- $96,753 p.a plus 14% Superannuation plus 17.5% annual leave loading
- Full time, permanent opportunity with flexible location and WFH options
About the RACGP
The Royal Australian College of General Practitioners (RACGP) is the peak representative organisation for general practice, the backbone of Australia's health system.
We set the standards for general practice, facilitate lifelong learning for GPs, connect the general practice community, and advocate for better health and wellbeing for all Australians.
About you
As our
_Digital Marketing Coordinator_, you will demonstrate excellent written and verbal communication skills with the ability to build and maintain relationships with internal and external stakeholders will be crucial to this position.
You will also demonstrate:
- A love of digital marketing, marketing automation & the marketing technology which supports it, such as CRM, event/webinar systems & SMS integration.
- Significant experience interpreting briefs and aligning business needs to technical solutions within digital marketing platforms.
- Ability to communicate with technical stakeholders and marketing/business areas to reach common understanding
- Strategic, creative thinking, planning and analytical skills.
- Competent knowledge of Kentico, Javascript/JQuery
About the opportunity
Reporting to the
_Marketing Manager, Marketing & Commercial, _you will support the Marketing & Commercial team in the development and implementation of digital communications solutions in support of the RACGP strategic objectives across search engine marketing (SEM), search engine optimisation (SEO), eDM planning and execution. You will also be responsible for developing and delivering personalised communications to RACGP members ensuring the design, layout, formatting and building of our digital communication assets is top-quality and consistent.
Your responsibilities will also include:
- Work with IT and Marketing teams to optimise Marketing Automation Platform capability, advising on channel performance and introducing and embedding new features.
- Working with the Marketing Manager, design integrated lifecycle journeys for member campaigns from lead generation to nurture and conversion and on to member retention
- Be a trusted advisor and ambassador for digital marketing, mentoring your team and colleagues on the opportunities and bestpractice approaches.
The Benefits
- 14% superannuation
- Additional leave over the Christmas and New Year period
- 17.5% annual leave loading for EBA employees
- Hybrid working arrangements
- The Core Academy
- Highprofile health and education organisation where progressive leadership, innovation integrity, collaboration and accountability are valued.
To apply
Click on the 'Apply' button to submit your CV and cover letter as one document.
Towards the end of the process, applicants will be asked to complete pre-employment screening, which may include reference checks and/or a National Police Check.
