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Digital Marketing Manager
3 months ago
Simplot Australia is a food manufacturing and agriculture business encompassing potato, vegetable, seafood, and sauce operations that supply a wide range of frozen, shelf-stable and chilled products to Australia and New Zealand's major retail and food service customers.
As a leading provider of quality, nourishing and sustainable food, we are focused on creating food Australians and New Zealanders love by maximising value from the best Australian-grown produce and global seafood.
Our iconic brands have been an integral part of Australian life for generations, and include the likes of Leggo's, Birds Eye, Edgell, John West and Chiko.
We have five manufacturing sites in Australia and six sales sites and employ almost 2000 people across these operations. We are an integral part of the global J.R. Simplot Company.Culture and Benefits:
At Simplot, we are fuelled by our purpose: We Contribute to Feeding Our World. We imagine a better future and set goals to reach it.
We are committed to working as one Simplot and are guided by our shared values:
- Respect for Resources
- Spirit of Innovation
- Passion for People
We care about creating an environment that promotes safety and wellbeing and where our people feel supported, respected and empowered.
We do not tolerate any form of discrimination and are committed to providing equal opportunities for all our team members.
Simplot is passionate about cultivating a future where good ideas and inspiring possibilities have the chance to grow.We want our team members to build exciting and fulfilling careers with us and offer professional and personal growth opportunities.
The Perks:
- Flexible working arrangements and a variety of engaging Health and Wellbeing programs
- Diverse Leadership Development Programs and Professional Development Support
- Employee Reward and Recognition Program
- Bonus incentives
- Discounted Health Insurance and Gym Memberships
Sensory Club Program
- Enjoy and taste our new product launches and access to our Culinary cooking sessions
- Novated Car Leasing Agreements
- Income Protection Insurance
- Opportunity to purchase additional annual leave
Simplot Australia values the innovation and relationship building that comes from face to face connection but also recognises the need for flexibility in the lives of our team members.
This is why we have a hybrid work environment, with one dedicated day per week where we all come together to maintain our successful culture of innovation, connection and collaboration.
About our Role:
In this exciting newly created role, you will lead and deliver the Commercial Digital strategy and plans across all channels, categories and brands with the primary objective of driving incremental revenue and profit contribution for the APAC region
As our Digital Marketing Manager you will be responsible for collaborating with cross-functional partners to manage all aspects of the digital business including, business planning, content strategy and development, promotional campaigns and other online marketing, website design, customer service, web analytics, web technologies and digital asset management.
Working closely with APAC Marketing leads, this role will work to ensure optimization of resources and process for all digital Brand investments and initiatives.
What will you do:
- Development and execution of our Commercial Digital strategy in alignment to all relevant organisational goals
- Leverage and influence the global digital strategy, to deliver a road map of growth across our channels, categories and brands within the APAC Region
- Lead the APAC Digital Ecosystem ensure clear prioritization of effort and resources across the region to ensure standardization, best practice and alignment to Global Digital Roadmap
- Identify ways to access new customers, domestically and regionally
- Build effective relationships with external agencies and ensure optimised investment strategy
- Manage and lead the overall user experience including site navigation, content strategy and development, promotional campaigns and other online marketing for all digital systems
- Lead website purpose, platform development, design and technology
- Manage all aspects of web analytics related to our digital pillars
- Liaise with the Simplot Global Digital team for alignment on direction and ensuring transfer of knowledge and experiences in both directions
Digital Thought Leadership
- Developing a core competency in digital/eCommerce expertise within the business
Applications close on Monday 18th September 2023 (External)
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LI-KC1_**
_ #LI-Hybrid_
Job Requisition ID:15304
Travel Required:
Less than 10%
Location(s):Chifley Business Park Office - Melbourne
Country:
Australia
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