Marketing Strategy Specialist

1 week ago

City of Canada Bay Council, Australia All Full time

We're looking for a Marketing Strategy Specialist to join our Commerce Strategy department, reporting to the Manager for Commercial Strategy.

Thank you for your interest in joining our team Qurate Retail Group comprises six leading retail brands – QVC, HSN, Ballard Designs, Frontgate, Garnet Hill and Grandin Road – all dedicated to providing a more human way to shop. Qurate Retail Group is the largest player in video commerce ("vCommerce"), which includes video-driven shopping across linear TV, ecommerce sites, digital streaming and social platforms.

The Opportunity

As Marketing Strategy Specialist you will help deliver our annual Go-to-market calendar. Developing insight and data-driven campaign and event strategies, you will deliver compelling propositions to engage our audiences across all platforms.

Who We Are

QVC empowers shoppers with knowledge and shares insights in a lively, engaging way. We offer an ever-changing collection of familiar brands and fresh new products – from home and fashion to beauty, electronics and jewellery – and we connect shoppers to interesting personalities, engaging stories and award-winning customer service. Worldwide, QVC reaches more than200million homes via our 12 broadcast networks and reaches millions more viamultiple streaming services, websites, mobile apps and social pages.In 2021, QVC International served 4.7 million customers and has more than 7,000 team members in the U.K., Germany, Japan, Italy, Poland and China.

Your Impact

  • You will support the Commerce Strategy Manager to develop the commercial calendar and go-to-market strategy
  • In collaboration with the Commerce Strategy team, you will partner with Consumer Insights to validate concepts against data and customer needs
  • You will brief campaign execution teams on campaign strategic direction and goals
  • Partnering with Merchandising teams you will share campaign direction and insights to aid decision-making.

What You Bring

  • You will have experience in commercial campaign strategy and activation
  • You'll develop compelling and relevant campaign concepts
  • You are analytical in your approach
  • You'll be able to learn, adapt, and course correct
  • You'll have experience in managing multiple projects and deadlines
  • A proactive and solution-driven mindset
  • An understanding of the retail landscape.
Next Step:

Please CLICK HERE to see this role on our own website, and apply.

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