Digital Marketing Specialist

1 week ago

Melbourne, Victoria, Australia Nerdcore Full time
Across all platforms

Reporting To:
Director Manager

Summary:
The Digital Marketing Specialist plays a pivotal role in the Nerdcore Computers.

Essentially the DMS is responsible for planning and executing targeted marketing initiatives across relevant channels and marketplaces, with a focus on driving exceptional results for our clients.


Role and Responsibilities:
As DMS you are responsible for

  • Developing and executing digital marketing campaigns within the Facebook and Google Ads Manager SEO.
  • Ongoing management and optimisation of digital campaigns across all platforms of API
  • Bing Yandex Google
  • Creation of highlevel digital performance reports and commentary for clients.
  • Partaking in scheduled reporting and strategy meetings with clients.
  • Assisting clients with their strategy, both on a tactical and strategic level.
  • Project Managing and orchestrating marketing activities to execute clients commerce strategies.
  • Manage effectively hours within the retainer arrangement of the client, and be transparent with the allocation of these hours.
  • Track and monitor tasks within the tools utilised at OD. This includes
  • Wrike, Slack, and Google documents.
  • Adhere to monthly and quarterly reporting for clients. This can vary depending on clients and their arrangement.
Communication with client responsibilities

  • Keep regular, positive, transparent and professional communication with your clients.
  • Ensure client communication is responded to in a timely and respectful manager.
  • Bring new ideas, and direction to clients as and when required.
  • Establish strong relationships with multiple stakeholders within the client organisation.
Communication within the Nerdcore Computers team

  • Prepare and communicate effectively in all team WIP and scheduling meetings. These vary and depend on the department but include Design, Development, Client Success and SEO.
  • Collaborative and strategise with fellow Digital Marketing personnel to help improve the quality and effectiveness of the department.
  • Establish strong relationships with fellow Digital Marketing personnel to ensure ideas are shared and assistance can be provided on other clients if and when needed.
  • Communicate and support all business Directors as and when needed. This may involve contributing to proposals, assisting with client reports and putting forward recommendations for client strategies.
Essential skills required

  • Strong background in digital marketing and campaign management.
  • Understanding at an experienced level of Facebook Advertising including the Facebook Pixel and Custom Audiences.
  • Understanding at an experienced level of Google Ads.
  • Understanding at a base level of product data feeds.
  • Exceptional written and verbal communication skills.
  • Exceptional analytical and problem solving skills.
  • Ability to work autonomously and as part of a team.
  • Exposure to Google Suite.
  • Understanding at a base level of design programs and development languages.
  • Understanding at a base level of ecommerce platforms i.e. Shopify, Magento, etc.
  • Ability to manage multiple tasks, and adhere to time pressures and deadlines.
  • Attention to detail, both for work output to clients, but also during internal review process prior to work being released to clients.
Performance Measurement

  • Performance reviews are held annually, with a 6 month progress check in which is in a less formal capacity.


Performance reviews are completed with a first stage of self review, and then a meeting to discuss self review with direct report.

This aims to help set new career goals, provide feedback on performance and identify areas for growth or additional support.

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